On the 8s: For the first time, DirecTV viewers will be able to enjoy a truly local “local on the 8s” which until now has been only available to cable TV subscribers. Presented six times each hour, viewer will get up-to-date details on their current conditions, a radar view of what’s brewing nearby, the seven day forecast and local weather alerts and advisories.On Demand: Can’t wait for the 8s? Viewers of The Weather Channel can simply click on the red button on their remote to get a quick menu of interactive weather features, including current conditions, the five day forecast, weather for up to five other saved cities and weather alerts – all while continuing to watch live programming on the same screen.On DirecTV “Active”: The Weather Channel is now the featured provider of personalized weather content on the newly designed Active portal. All the content you receive in the On Demand service is also available via this portal.DirecTV and The Weather Channel are introducing another innovative interactive feature with this launch: the Weather Alert Tracker. If the National Weather Service issues a warning about a major weather event in your area – including flash flooding, thunderstorm, or a tornado – an interactive alert ticker will appear on The Weather Channel prompting viewers to click the red button on their remote for more details.
Where'd that come from Vic? I'd like to see the actual article, if you could please provide a link.