TWC doesn't care anymore, IMO. They will continue to promote programming uninterrupted, unless a tropical system is nearing. The L-bar was a good idea to at least show radar and a forecast. All you have now is some dinky LDL. 
You absolutely cannot rely on TWC for severe weather coverage (or really any weather coverage) anymore.
That is so sad. 
You should also note that the quote you just did was from August 2011 and things have definitely changed since then
Things certainly have changed since then. 
I realize that was nearly 8 months ago. Have things really changed since then?
Maybe a bit of exaggeration.
But TWC does a good job, from what I have seen, of covering severe weather when necessary. However, Tavores has a point. TWC has to be more consistent in their coverage. For instance, in the summertime down here, severe weather occurs on almost a daily basis. In terms of the overall quality, TWC has gotten worse, especially with the music and the programming.
The Weather Channel has changed so much since I started watching it that I honestly don't think I'll be pleased with any changes they make unless they return to the mission that they started with. Since I doubt that's going to happen, I doubt I'm going to see the network the same way as I did in the past.
Remember when The Learning Channel actually focused on education? Remember when Bravo actually focused on high culture? Remember when The Weather Channel actually focused on weather?
Television is careening towards a homogeneous stew simply because advertisers want to stick with what people already know. Reporting on the movement of a cold front across the North American continent isn't going to attract as many advertisers as showing people being pulled out of the ocean or helicoptered to a hospital from the tundra.
Yes, I think it's 100% sad that advertising basically dictates what appears on the television screen. Even sadder is that there's precious little alternative. Americans would start a new revolution if they had to pay a license fee like Britons do to support the BBC. (Even thought the caliber of BBC programming is so much higher than almost all American programming.)
I agree with you. Disney, Nickelodeon, MTV, TWC, TLC, Vh1, and others have all abandoned their original formats for essentially a promotion of reality TV and/or whatever stuff is popular. TV programming is not the same as it was even 10 years ago.
