Another Flick and a Forecast situation is happening

[Donovan]

The Flick and a Forecast situation happened again this week when TWC went to longform during the Phoenix dust storm, except now we can call it "Lik and a Forecast."

TWC doesn't even bother to preempt anymore. It has been like two weeks since I actually saw them interrupt their programming. 

The storms haven't been that bad recently until today.

[bobalong]

There have been some awful storms recently, like the one that damaged Denver's airport and the huge squall that went through Chicago and other areas. If I'm not mistaken TWC never preempted longform during those events. But as I mention in another post it's simply their new business model and responding to the larger market demand for reality programming. That being said I wonder if they'll eventually be all longform all the time, even during hurricanes. I can just imagine the 30-second live updates "A major hurricane is pounding the Atlantic coast, now back to Peter Lik."

[Eric]

That being said I wonder if they'll eventually be all longform all the time, even during hurricanes. I can just imagine the 30-second live updates "A major hurricane is pounding the Atlantic coast, now back to Peter Lik."

That would be unforgivable, and perhaps the one thing that would make me stop watching The Weather Channel for good after almost a quarter century.

[TampaMillTWC88]

That being said I wonder if they'll eventually be all longform all the time, even during hurricanes. I can just imagine the 30-second live updates "A major hurricane is pounding the Atlantic coast, now back to Peter Lik."

That would be unforgivable, and perhaps the one thing that would make me stop watching The Weather Channel for good after almost a quarter century.

The way TWC is going, that is not out of the realm of possibility. I actually cracked up at that Peter Lik line. But the Weather Channel programming seems to be headed towards mostly longform.

[Eric]

I'm thinking about Hurricane Hugo in 1989.  John Hope was absolutely tireless in his efforts to warn people about what was happening and to make sure that people stayed safe.  That one incident, in my opinion, made TWC a trusted source of weather information, and that distinction stayed with the network for almost twenty years.  But then NBC came along and decided to turn TWC into another run-of-the-mill reality/entertainment network that just happens to talk about the weather every now and then.

[bobalong]

I remember John Hope reporting on Hugo too,  that was right around the time I started watching TWC. I was a young kid but I was still impressed by how good he was and could tell this was his life's mission, to provide people the information they needed to stay safe. I also remember TWC's reporting on the March 1993 Superstorm, again they showed that tireless effort to cover the storm. Dennis Smith was on top of that storm. I think both John Hope (if he were still alive) and Dennis Smith would walk off their jobs at TWC if they saw what the channel is like now.

[bobalong]

I was surprised to see that TWC actually preempted longform on Friday to cover Tropical Storm Don. Ironically, as even the on air meteorologists admitted, Don was a total nonevent that had much less impact than the daily severe thunderstorms that they never preempt longform to cover.

[IceManNYR]

On Sunday they stayed live all day and today Heather and Todd are on at 11am3pm which should mean the 2nd edition of Day Planner will air 3pm-7pm.

[TampaMillTWC88]

Today happens to be the two year anniversary of that infamous night, and ironically, they have refused to preempt again tonight with widespread severe weather and tornado warnings. 

[Travis(:]

We'll have to start counting on Weather Nation Now 

[curtjr4]

We'll have to start counting on Weather Nation Now 

Kudos to that

[Mike M]

We'll have to start counting on Weather Nation Now 

Been doing that for a year now

[TWCToday]

Today happens to be the two year anniversary of that infamous night, and ironically, they have refused to preempt again tonight with widespread severe weather and tornado warnings. 

I believe they still did bumps at the top of each hour correct?

[IceManNYR]

Yes the Weather Now updates air at :28 and :58 during the local forecast.

[IceManNYR]

It's happening again tonight with active severe storms and tornadoes in the mid west.
Taped shows are more important 8pm to 10pm then coverage of severe storms.
Ironic on the two days before the 30th Anniversary they ignore storms and stay on taped programming.