Wherever TWC is getting their ratings from is unreliable. Look at all the comments on TWC's facebook page! We're not the only people who are against movie night.
Cable networks need to stop worrying about ratings and $$$$ and focus more on what they are intended for. It's only 10,000 more viewers than how it was in 2008.
"we're not the only ones" meaning three to four separate people spamming the crap out of TWC's Facebook page to the point where normal people's legitimate questions get buried and unanswered. Face it... a lot of people are going WAY overboard with the whole 'omg movies suck. omg nbc sucks. RAWR' thing to the point where it's just annoying at this point. Redundant, I know, and I'm aware of free speech and the right to express our opinions, but a lot of people are going about it the wrong way to where it's not clear and concise... It's just spam. I am one who may not like their decision, and let's be honest, it's not all NBC's decision, if they even had an input. But, I don't go flooding/spamming TWC's Facebook page, spamming Mr. Darby's twitter about it. If you want your opinions heard, write an INTELLIGENT, clear ,concise, well written letter to TWC and mail it to them. I guarantee you ,they might actually read it. But don't go spamming across the internet thinking your point will get across, hurting legitimate questions from getting answered. Ratings or not, it's not YOUR network to run and make decisions about, it's theirs. If you don't like it, and don't wish to heed my advice above, then don't watch The Weather Channel. It's clear and simple.
There's my rant for the morning, and I hope it makes sense, as the constant whining gets old after a while. You may hate me, and that's fine, but it needed to be said.
Getting back on topic, I applaud TWC for trying to increase their user base ,to try and increase people's interest in weather. Not a lot of people are planning their weather days at night on the weekend, and the viewer base diminishes significantly ar night, so they want to try to broaden people's interest. In my honest opinion, it's a smart move. HOWEVER, I do have to agree. Severe weather should always come first ,and I have a feeling, TWC is aware.
YES!

I honestly have nothing else to say, because these are excellent points!
Wherever TWC is getting their ratings from is unreliable. Look at all the comments on TWC's facebook page! We're not the only people who are against movie night.
Cable networks need to stop worrying about ratings and $$$$ and focus more on what they are intended for. It's only 10,000 more viewers than how it was in 2008.
100% wrong. I know it may be your opinion, but it's not reasonable. It's all about the money. That's what is business is there for, to make money. 10,000 viewers may not be a lot, but it's a lot of money for advertising. At the station I work at, if we gain just one ratings point, (which I believe is like 7,000 more viewers..it might vary. Don't take my word, it's a rough estimate) the station gets
$700,000 for additional advertising revenue. Just ONE ratings point higher. So, they
do need to worry about ratings and money.