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TWC and your Cable Company / Re: VZ FiOS dropped TWC
« on: April 03, 2015, 01:22:08 PM »
I am speechless
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The Weather Channel ad campaign
*waits for AccuWeather's counterattack ad*
ccuWeather’s CEO, Barry Myers, counters the ad campaign is “misleading” since its network is not even broadcast in Oklahoma. “Of course we didn’t go wall-to-wall and cover Oklahoma, because we’re not on the air there,” Myers said.
(Verizon FiOS, which carries AccuWeather’s television network, is only available in select markets along the East Coast, in Texas, and parts of California.)
The AccuWeather Channel, Myers said, targets local markets with their local weather. “The fact that [The Weather Channel] was covering the tornado all the time in Moore, doesn’t matter to people in Boston,” he said.
Myers distinguished his company’s network, which airs only straight weather coverage – from the multiple reality shows broadcast on The Weather Channel. “In 168 hours of week, the amount of programming they have devoted to real weather is really small,” Myers said. “People need to judge what that means. “People need to ask themselves what The Weather Channel is so afraid of,” Myers added. “They’ve had a virtual monopoly for 30-some years. They almost lost with DirecTV , and they have lost with Verizon. Competition is good, and it offers people choice and strengthens products.”
Vizrt has been providing the graphics for the SD satellite LF since May 2011 and the HD satellite LF since September 2007. I doubt an actual STAR unit is in use for the satellite LF; it's probably an internal computer system with a custom Vizrt installation that is powering these graphics. If I had to take an educated guess, since November 2013 it's probably one system that powers both the satellite LF and the national feed LDL. It's not like the old days when you'd have a custom Weather STAR 4000 running the Travel Cities scroll.
As for when and how the current generation of the satellite LF is cued, it's very likely all automated, unlike the old WPS satellite LF days, when it appears that the satellite LF actually had to be manually cued. Back then, you'd see a relative amount of variation, maybe even a few second gap before the satellite LF would actually fade in. Now, it's a seamless transition from the Local On The 8s intro into the headlines section of the Satellite LF.
www.youtube.com/watch?v=7PUKYdtiHjI |
I know that, but also that brings up an interesting question. How does TWC put advance graphics from Viz to a standalone star machine. For example the IS2 from 2010-2013. Along with the other question is what I'm curious about?I've always wondered how TWC airs the Lo8s during specified times. I've always was curious about the National LF. I know the HD graphics from 2007-2013 were from Viz, possibly even now. Does anyone know how they aired it live along with lining up the music to air on time? Really dying to know.I'm not as experienced as the other members on here, but as far as I know, TWC uses cue tones which the STAR at your headend recognizes and then airs the Local Forecast. Please, correct me if I am wrong. Another thing I find interesting is how the IntelliStar 2 HD cues the specific local forecast product it's supposed to be showing if it cues late. It's like a fail-safe that prevents the IS2HD from cueing the LF Over other programming.
Did anyone see this before any of the locals?
This press release from TWC called "Original Programming on The Weather Channel Registers Double Digit Increases" talks more about the "meteoric growth" of primetime programming. Soooo, longform isn't going anywhere.
http://www.theweathercompany.com/newsroom/2015/01/29/original-programming-weather-channel-registers-double-digit-increases
That article came out before Feb hit. You would hope TWC thinks a little differently about longform now after the winter we had, the Verizon drop and the possible addition of WN on DISH .
I don't understand something, I read Dave Clark's tweets on here Tues night. If he know the weekends are a problem, why doesn't he do something about it??? Can't they cut longform off whenever they want?!
I do
@daveclark Last I want to say is the weekend is too crowded with long form. I would really love to see live coverage in the evening on wknds
@jared_mauriello you've hit on all the right challenges. Not easy. But we will always be committed to live storm coverage and safety.
@daveclark I think you need to return to previous schedules like pre-2013 watt relaunch. Then maybe extend lo8s forecasts by like 30sec
@jared_mauriello we are always learning and that's a possibility. Appreciate the feedback.