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Contributions / Re: travisallens weather star xl screen shots
« on: September 02, 2009, 12:48:15 PM »
Cool!
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Sorry, I ran out of OCMs. I didn't want to use Al Roker.Here's my version:Jarod Miller is not a meteorologist. He's an animal expert for The Weather Channel, and I haven't even seen him in ages. I think he was primarily on Forecast Earth... Just felt like I should clarify this.
[..snip..]
11 PM-Midnight: Evening Edition Weekend West Coast
Hosts: Jarod Miller, Kim Perez

In a recently completed survey of local cable system managers in 20 large markets, conducted by Frank N. Magid & Associates, 96% rated weather as important or very important to their customers. Cable customers agree with that assessment, according to a parallel national viewers study performed by Hase/Schannen Research Associates. But while 94% of cable customers declared that local coverage is the most important type of weather information they are seeking, only 20% felt that the current national cable weather channel is their preferred source for that information—nearly all respondents turn to the local TV news instead. And operators agree: only 25% of the respondents to the Magid survey felt that The Weather Channel does a good job with local weather and local severe weather coverage.
Cable customers would clearly embrace a new full-service national and local weather network. Given the choice, 78% of viewers said that they were likely to substitute WeatherPlus™ for their current use of The Weather Channel. Remarkably, given its "monopoly" status on the cable weather category for nearly 20 years and the presumed power of its ubiquitous brand name, a mere 2% said they would switch multichannel providers in order to retain The Weather Channel if their current provider replaced it with WeatherPlus™.