So can someone tell me how shows that are milked dry and aired 3 times in one evening boosts ratings and increases viewership? All it is is money money money. Save money by being too lazy to have an OCM be on TV. You'd think by now that with the constant LF sponsors (many of which are now animated, which pisses me off), ads on the LDL every time it cues, ads in every last place you could possibly think of, and but 2 hours per 14 of actual programming, that they would have eliminated any obvious deficits.